Reading Digital

By Joe 24 Dec, 2018

I’ve been thinking about writing a post that focuses on written content and how users consume it for a while. I wanted to wait until I’m working through some challenges with a client who is rewriting or creating new content to help make the post more useful. Alas, that day is here. I’m currently working

Marketing
Strategy

The Skyscraper Technique

By Joe 17 Dec, 2018

Earlier this year I met with a client to discuss expanding into new markets. The conversation started with a deep dive into where they were succeeding and what they were doing that was leading to that success in their current markets. Then we looked at the prioirty markets that they identified. We discussed many topics to increase

The Digital Digital Strategist

Tag: blogging

Reading Digital

The Skyscraper Technique